The Marketing Hub - Marketing News and Insights from RBC Marketing  

In this article I’ll break down simple, practical content marketing strategies tailored for busy trade and construction businesses, so you can get results without adding hours to your workload.

It’s a world away from the massive, and limited, camcorders that were state of the art when I began my career, way back in the 1980s! Today, with digital tools at our fingertips, small and medium-sized trade and construction businesses have a unique opportunity to stand out and attract new clients. One of the most effective ways to do this is by showcasing your work through video. Video is a medium that not only highlights your craftsmanship but also builds trust with potent

In this post, I’ll guide you through creating stunning time-lapse videos that not only document your projects but also become powerful marketing assets.

In this post, we’ll explore how before-and-after project portfolios can become your most powerful marketing tool, helping you stand out, build trust, and secure new clients.

A picture paints a thousand words! Professional images showcasing your work have an instant visual impact on potential new customers.