The Marketing Hub - Marketing News and Insights from RBC Marketing  

In this post, I will share with you what a favicon is, why it's crucial to have one on your website, and the meaning behind the term.

In this article, we’ll explore what to watch out for and the key questions to ask when choosing a digital marketing company.

In this article, we'll explore the substantial improvements Wix has made to its platform and examine how modern Wix websites can be effectiv

In this article, we'll explore the importance of finding your niche, provide practical guidance for identifying your specialised market posi

Let's explore how to identify and use your company's unique strengths to stand out in this competitive marketplace.

In this article, we'll explore practical and proven methods to turn your job sites into effective marketing tools

In this article, we'll delve into why follow-up is crucial for your trade or construction business and share effective strategies to transfo

In this guide, we will explore the best practices to help your business develop an effective email marketing strategy.

This article explores the reasons why your construction or trade business should consider incorporating blogging in your marketing strategy

This article will look at how create an email newsletter that your clients will not only open but look forward to receiving.

In this article, we will look at how you can make online reviews work harder for your construction business.

In today's competitive construction industry, reputation and relationships are as crucial as the quality of your work.

Most of your potential clients will first encounter your company through their smartphone, making mobile optimisation crucial for success.

Building Trust Through Communication: A Construction Company's Guide

QR codes have emerged as a powerful tool that is transforming how construction businesses operate, manage sites, and interact with clients

Vehicles are more than just transportation. They are moving billboards for your business.

A picture paints a thousand words! Professional images showcasing your work have an instant visual impact on potential new customers.

There are, however, compelling reasons why a custom, original design tailored to your specific business and services is the better choice.

As a construction business owner, staying connected with clients and prospects is crucial for growth.

The construction industry has always thrived on word-of-mouth recommendations. A satisfied client tells their neighbour about your excellent